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Improve metadata and make it more robust

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a 2022-10-25 18:08:11 -05:00 committed by GitHub
parent 3fc0ddf5d1
commit 653247d765
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1 changed files with 129 additions and 95 deletions
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162
layouts/partials/seo.html
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@ -1,37 +1,78 @@
{{ $icon := "images/icon.png" | absURL }} {{ "<!-- title -->" | safeHTML }}
<link rel="shortcut icon" href='{{ $icon }}' sizes="765x765">
{{ if .IsPage }}{{ with .Params.tags }}<meta name="keywords" content='{{ delimit . " "}}'>{{ end }}{{ end }}
{{ if .IsHome }}<title>{{ .Site.Title }}</title>
<title itemprop="name">{{ .Site.Title }}</title>
<meta property="og:title" content="{{ .Site.Title }}" />
<meta name="twitter:title" content="{{ .Site.Title }}" />
<meta itemprop="name" content="{{ .Site.Title }}" />
{{ else }}<title>{{ .Title }} | {{ .Site.Title }}</title>
<title itemprop="name">{{ .Title }} | {{ .Site.Title }}</title> <title itemprop="name">{{ .Title }} | {{ .Site.Title }}</title>
<meta property="og:title" content="{{ .Title }} | {{ .Site.Title }}" /> <meta property="og:title" content="{{ .Title }}" />
<meta name="twitter:title" content="{{ .Title }} | {{ .Site.Title }}" /> <meta name="twitter:title" content="{{ .Title }}" />
<meta itemprop="name" content="{{ .Title }} | {{ .Site.Title }}" />{{ end }}
<meta name="application-name" content="{{ .Site.Title }}" /> <meta name="application-name" content="{{ .Site.Title }}" />
<meta property="og:site_name" content="{{ .Site.Title }}" /> <meta property="og:site_name" content="{{ .Site.Title }}" />
<meta name="description" content="{{ .Summary }}">
<meta itemprop="description" content="{{ .Summary }}" /> {{- with or .Description .Summary .Site.Params.description }}
<meta property="og:description" content="{{ .Summary }}" /> {{ "<!-- description -->" | safeHTML }}
<meta name="twitter:description" content="{{ .Summary }}" /> <meta name="description" content="{{.}}">
<base href="{{ .Permalink }}"> <meta itemprop="description" content="{{.}}" />
<link rel="canonical" href="{{ .Permalink }}" itemprop="url" /> <meta property="og:description" content="{{.}}" />
<meta name="url" content="{{ .Permalink }}" /> <meta name="twitter:description" content="{{.}}" />
<meta name="twitter:url" content="{{ .Permalink }}" /> {{ end -}}
<meta property="og:url" content="{{ .Permalink }}" /> {{ "<!-- url -->" | safeHTML }}
{{ with .Params.cover }}<meta itemprop="image" content="{{ . | absURL }}" /> <base href="{{ .Permalink | absURL }}">
<meta property="og:image" content="{{ . | absURL }}" /> <link rel="canonical" href="{{ .Permalink | absURL }}" itemprop="url" />
<meta name="twitter:image" content="{{ . | absURL }}" /> <meta name="url" content="{{ .Permalink | absURL }}" />
<meta name="twitter:image:src" content="{{ . | absURL }}" />{{ else }} <meta name="twitter:url" content="{{ .Permalink | absURL }}" />
<meta itemprop="image" content='{{ $icon }}' /> <meta property="og:url" content="{{ .Permalink | absURL }}" />
<meta property="og:image" content='{{ $icon }}' />
<meta name="twitter:image" content='{{ $icon }}' /> {{- $cover := ($.Resources.ByType "image").GetMatch "{*cover*,*thumbnail*,*featured*}" -}}
<meta name="twitter:image:src" content='{{ $icon }}' />{{ end }} {{ $icon := resources.GetMatch (default "" .Site.Params.icon) -}}
<meta property="og:updated_time" content={{ .Lastmod.Format "2006-01-02T15:04:05Z0700" | safeHTML }} /> {{- $staticIcon := "icon.png" | absURL -}}
{{ if isset .Params "date" }}<meta property="og:type" content="article" /> {{- with or .Params.cover $cover $icon }}
{{ "<!-- image -->" | safeHTML }}
<meta itemprop="image" content='{{ .Permalink | absURL }}' />
<meta property="og:image" content='{{ .Permalink | absURL }}' />
{{- with .Width }}
<meta property="og:image:width" content='{{ . }}' />
{{- end }}
{{- with .Height }}
<meta property="og:image:height" content='{{ . }}' />
{{- end }}
<meta name="twitter:image" content='{{ .Permalink | absURL }}' />
<meta name="twitter:image:src" content='{{ .Permalink | absURL }}' />
{{- else }}
{{ "<!-- image -->" | safeHTML }}
<meta itemprop="image" content='{{ $staticIcon }}' />
<meta property="og:image" content='{{ $staticIcon }}' />
<meta name="twitter:image" content='{{ $staticIcon }}' />
<meta name="twitter:image:src" content='{{ $staticIcon }}' />
{{- end -}}
{{/*=== author ===*/}}
{{ with or .Params.author .Site.Params.author -}}
{{ "<!-- author -->" | safeHTML }}
<meta property="article:publisher" content="{{ . }}" />
<meta property="og:article:author" content="{{ . }}" />
<meta property="article:author" content="{{ . }}" />
<meta name="author" content="{{ . }}" />
{{- end -}}
{{/*=== published and updated ===*/}}
{{ "<!-- time -->" | safeHTML }}
{{- with .Date }}
<meta property="og:article:published_time" content={{ .Format "2006-01-02T15:04:05Z0700" | safeHTML }} />
<meta property="article:published_time" content={{ .Format "2006-01-02T15:04:05Z0700" | safeHTML }} />
{{ end -}}
{{ with .Lastmod -}}
<meta property="og:updated_time" content={{ .Format "2006-01-02T15:04:05Z0700" | safeHTML }} />
{{ end -}}
{{/*=== section and keywords ===*/}}
{{- with.Params.category -}}
<meta name="news_keywords" content="{{ . }}" />
<meta property="article:section" content="{{ . }}" />
{{- end -}}
{{- with .Params.tags }}
<meta name="keywords" content='{{ delimit . " "}}'>
{{- end -}}
{{- if isset .Params "date" -}}
{{ "<!-- article metadata -->" | safeHTML }}
<meta property="og:type" content="article" />
<script defer type="application/ld+json"> <script defer type="application/ld+json">
{ {
"@context": "http://schema.org", "@context": "http://schema.org",
@ -39,60 +80,53 @@
"headline": {{ .Title }}, "headline": {{ .Title }},
"author": { "author": {
"@type": "Person", "@type": "Person",
"name": "{{ .Params.author }}" "name": "{{ or .Params.author .Site.Params.author }}"
}, },
"datePublished": "{{ .Date.Format "2006-01-02" }}", "datePublished": "{{ .Date.Format "2006-01-02" }}",
"description": {{ .Summary }}, "description": {{ or .Description .Summary }},
"wordCount": {{ .WordCount }}, "wordCount": {{ .WordCount }},
"mainEntityOfPage": "True", "mainEntityOfPage": "True",
"dateModified": "{{ .Lastmod.Format "2006-01-02" }}", "dateModified": "{{ .Lastmod.Format "2006-01-02" }}",
"image": { "image": {
"@type": "imageObject", "@type": "imageObject",
"url": "{{ with .Params.cover }}{{ . }}{{ end }}" "url": "{{ with or .Params.cover $cover $icon }}{{ .Permalink | absURL }}{{ end }}"
}, },
"publisher": { "publisher": {
"@type": "Person", "@type": "Person",
"name": "{{ .Site.Title }}", "name": "{{ or .Params.author .Site.Params.author .Site.Title }}",
"logo": { "logo": {
"@type": "imageObject", "@type": "imageObject",
"url": {{ $icon }} "url": {{with $icon}}{{.Permalink}}{{else}}{{$staticIcon}}{{end}}
} }
} }
} }
</script> </script>
{{ else }}<meta property="og:type" content="website" /> {{- else -}}
<meta name="author" content="{{ .Params.author }}" /> {{ "<!-- webpage metadata -->" | safeHTML }}
<meta property="og:type" content="website" />
<script defer type="application/ld+json"> <script defer type="application/ld+json">
{ {
"@context": "http://schema.org", "@context": "http://schema.org",
"@type": "WebSite", "@type": "WebSite",
"url": {{ .Permalink }}, "url": {{ .Permalink }},
"name": "{{ .Title }}", "name": "{{ .Site.Title }}",
"logo": {{ $icon }} "logo": {{with $icon}}{{.Permalink}}{{else}}{{$staticIcon}}{{end}}
} }
</script>{{ end }} </script>
<meta property="article:publisher" content="{{ .Params.author }}" /> {{- end -}}
{{ with.Params.author }}<meta property="og:article:author" content="{{ . }}" />
<meta property="article:author" content="{{ . }}" /> {{/* auxiliary info */}}
<meta name="author" content="{{ . }}" />{{ end }} {{ "<!-- site presentation -->" | safeHTML }}
{{ with.Params.category }}<meta name="news_keywords" content="{{ . }}" /> {{- with $icon }}
<meta property="article:section" content="{{ . }}" />{{ end }} <link rel="shortcut icon" href='{{ .Permalink }}' sizes="{{.Width}}x{{.Height}}">
<meta property="og:article:published_time" content={{ .Date.Format "2006-01-02T15:04:05Z0700" | safeHTML }} /> {{- else -}}
<meta property="article:published_time" content={{ .Date.Format "2006-01-02T15:04:05Z0700" | safeHTML }} /> <link rel="shortcut icon" href='{{ $staticIcon }}' sizes="512x512">
<link rel="sitemap" type="application/xml" title="Sitemap" href="{{ .Site.BaseURL }}sitemap.xml" /> {{- end }}
{{ with .OutputFormats.Get "RSS" }}<link href="{{ .Permalink }}" rel="alternate" type="application/rss+xml" title="{{ $.Site.Title }}" />
<link href="{{ .Permalink }}" rel="feed" type="application/rss+xml" title="{{ $.Site.Title }}" />{{ end }}
<meta name="robots" content="index,follow" />
<meta name="googlebot" content="index,follow" />
<link rel="manifest" href="{{ .Site.BaseURL }}manifest.json" />
<meta name="theme-color" content="#ffffff" /> <meta name="theme-color" content="#ffffff" />
<meta name="msapplication-TileColor" content="#ffffff" /> <meta name="msapplication-TileColor" content="#ffffff" />
<meta name="imagemode" content="force" /> <link rel="sitemap" type="application/xml" title="Sitemap" href="{{ .Site.BaseURL }}sitemap.xml" />
<meta name="coverage" content="Worldwide" /> {{ with .OutputFormats.Get "RSS" -}}
<meta name="distribution" content="Global" /> <link href="{{ .Permalink }}" rel="feed alternate" type="application/rss+xml" title="{{ $.Site.Title }}" />
<meta name="HandheldFriendly" content="True" /> {{- end }}
<meta name="msapplication-tap-highlight" content="no" /> <meta name="robots" content="index,follow" />
<meta name="apple-mobile-web-app-title" content="{{ .Site.Title }}" /> <meta name="googlebot" content="index,follow" />
<meta name="apple-mobile-web-app-capable" content="yes" />
<meta name="apple-mobile-web-app-status-bar-style" content="black-translucent" />
<meta name="apple-touch-fullscreen" content="yes" />